Social Media Strategy Template
$27 USD
Instant download | Secure checkout
- 24-page customizable strategy template in Canva
- Covers Instagram, TikTok, and Pinterest strategies
- All strategy necessities: goals, content pillars, competitor analysis
- Compatible with Canva Free & Pro
“I wanted to tell you that this template helped me secure my first client! It’s amazing!
Niara G.
San Lorenzo
COLLECTION: san lorenzo
The Unfold
Reverie
Overview
Who This Is For:
This is for social media managers who are stuck creating strategy decks for hours on end or don't know what to include in a comprehensive client strategy. Whether you're landing your first clients or scaling your agency, this template has every slide, framework, and strategy element you need.
The Solution:
Designed by a seasoned social media manager who's built strategies for dozens of clients, this beginner-friendly Canva template gives you a complete 24-page strategy framework covering Instagram, TikTok, and Pinterest, so you can focus on strategic thinking instead of slide design.- Social Media Strategy Template, 24 pages of a fully customizable slideshow to include Instagram, TikTok, and Pinterest
- Strategy Necessities, get all pages you need to create a social media strategy such as tone of voice, competitor analysis, content pillars, goals, & much more!
- Helpful Copy Guidance, guidance and tips on what to include in specific areas throughout the template
- Canva Website, ability to publish your design as a website to easily send to prospective clients (plus a how to guide in the Download Guide)
- Canva Compatible, all templates are compatible with Canva free or Pro, however, we highly recommend Canva Pro for more customization
- Download Guide, PDF with the template link and how to access the template (& how to turn your portfolio into a website)
WHAT'S INCLUDED /
SAVE 8+ HRS PER CLIENT
Skip the painful creation process and deliver professional strategies in a fraction of the time
Skip the painful creation process and deliver professional strategies in a fraction of the time
LOOK STRATEGIC
Comprehensive 56-page framework that positions you as a strategic thinker, not just a content creator
Comprehensive 56-page framework that positions you as a strategic thinker, not just a content creator
COMPLETE FRAMEWORK
Every essential element included: audits, goals, competitor analysis, tone of voice, and platform-specific strategies
Every essential element included: audits, goals, competitor analysis, tone of voice, and platform-specific strategies
MULTI-PLATFORM COVERAGE
Instagram, TikTok, and Pinterest strategies all in one comprehensive template
Instagram, TikTok, and Pinterest strategies all in one comprehensive template
Created by / Sara Lui
Marketing, sales, and visual design are my forte. I scaled to 6-figures in just 6.5 months and multi-6-figures within my first year. My success led to brand deals with Instagram Creators and partnerships with dream clients across multiple industries.
Multi-6-figure Agency Owner, Social Media Strategist, Instagram Creator Class of ‘23-’24
Reviews
The social media strategy template was perfect and really well done. It helped me a lot!
Chiara P.
I wanted to tell you that this template helped me secure my first client! It’s amazing!
Niara G.
Best strategy template I have ever bought - very easy to customise, covers everything you need, looks great and very professional. Thank you so much, makes me want to buy more of your templates lol. So many people sell templates but these stand out and for me and my goals are the best!
Amy R.
As s beginner I found it very helpful!
Marianne P.
This template gave me clarity and structure I didn’t have before. It’s one less thing to think about, and now I feel more confident in how I create, organize, and deliver a higher-level experience to my clients!
Molly G.
Everything is perfect and super easy to use. Thank you very much, I highly recommend it!
Isaline B.
I really enjoyed using the Social Media Strategy Template. It’s organized, easy to follow, and takes a lot of the guesswork out of planning content. I especially liked having everything laid out in a way that helped me think more strategically about what I’m posting and why. It’s a great resource for anyone wanting to feel more organized and intentional with their social media!
Jessica B.
I was immediately drawn to these templates because of their beautiful aesthetic, clear structure, and accessible price point. They feel thoughtfully designed, with detailed content that is still simple, practical, and easy to understand. Whether you are just starting out as a social media manager or are already an established professional, the templates offer a well-rounded resource that feels approachable and genuinely useful.
One of my favourite details was the introductory document included with the purchase. Alongside the download link, it included font suggestions and pairing options, which was incredibly helpful. It may seem like a small addition, but it gave me more creative flexibility and showed the real care and attention to detail that has gone into the product.
Overall, these are beautifully created, well-organised templates that make the process feel much easier and more professional. The visual quality, thoughtful extras, and clear structure make them a valuable option for anyone looking to elevate their social media work!
One of my favourite details was the introductory document included with the purchase. Alongside the download link, it included font suggestions and pairing options, which was incredibly helpful. It may seem like a small addition, but it gave me more creative flexibility and showed the real care and attention to detail that has gone into the product.
Overall, these are beautifully created, well-organised templates that make the process feel much easier and more professional. The visual quality, thoughtful extras, and clear structure make them a valuable option for anyone looking to elevate their social media work!
Sabine V.
As a beginner, having a template of what I should provide my clients with is extremely helpful!! This template offers a foundation that is NECESSARY and SO PROFESH, will defo leave clients wanting more from you!
Carla B.
I just landed my first 2 clients and was stressing on how I should start making a strategy then i remembered I saved your strategy post, so I went ahead and paid that $30 US which was like $40 CAD BUT SOOOOOOOO WORTH IT. I literally don’t know how I would have made my strategy proposal for my first 2 clients because i literally have neverrrrr made one. But each slide was exactly what i needed to start because I kinda knew what content to put on it but just needed a guide or template to format it! So im so so sooooo happy i got your template!! 🤏🏽🤏🏽🤏🏽😝
Fasica B.
Obsessed with the strategy template! Saved me so much time and my clients love it. XX
Sarah A.
DISCLAIMERS:
Copy & Guidance
This template gives you the structure and framework to build your social media strategy. Some sections include copy guidance to help you know what to write, but the template as a whole does not include exact, word-for-word copy throughout. Your voice, your positioning, and your client's brand can't be handed to you in someone else's words.
Placeholder Text
Some pages include placeholder text (commonly shown as "lorem ipsum" or generic filler text) to indicate where your own content should go. This text is not final copy and should be replaced before sending anything to a client.
Results
While I have poured EVERYTHING into this template, I can't guarantee specific results, since that depends entirely on how you implement these tools.
Pricing & Currency
All prices are listed in USD. If you're purchasing from outside the US, your bank may apply currency conversion or foreign transaction fees.
Refunds
Due to the instant-access digital nature of this product, all sales are final and no refunds can be provided.
Read the full Terms of Service here.
